The boss of BMW M says Australia is a key market for the brand’s performance cars, with a high percentage of BMWs sold here wearing the fabled M badge.
Australia remains one of the biggest markets for BMW M cars in the world, according to global BMW M boss Frank van Meel.
In Australia for a flying visit, Mr van Meel told Drive our market ranks as one of the top markets in the world in terms of the percentage of BMW sales that are M cars.
“[Australia is] in the top…
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