Advertising Standards Authority (ASA) in the United Kingdom has ruled both Hyundai and Toyota presented misleading charging times in electric car advertising campaigns.
Both carmakers published ad campaigns during 2022 which, according to ASA, carried false charging claims when compared to real-world circumstances – where battery and ambient temperatures, and a dearth of ultra-rapid DC chargers, create variability in charge times.
Toyota and Hyundai defended the claims saying…
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