You wouldn’t know it here in Australia, but over in Europe, Peugeot is actually a very mainstream brand, the 208 hatch even being the continent’s best-selling car at one point.
Here in Australia, the French automaker’s positioning is very different. The local distributor only brings in high-end examples of the range, with correspondingly higher prices.
As a result, the brand exists in a semi-premium niche in Australia, selling comparatively low volumes of highly-specified
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