VFACTS December 2022: Honda posts lowest sales on record amid switch to fixed prices

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  • VFACTS December 2022: Honda posts lowest sales on record amid switch to fixed prices

The switch to non-negotiable fixed prices appears to have backfired on Honda Australia, which has just posted its lowest sales on record.


Honda Australia has posted its lowest new-car sales on record in its first full year of non-negotiable fixed prices.

The Japanese car giant – which was a Top 10 fixture for the previous two decades – has slipped to 19th outright and now represents less than 2 out of every 100 new cars sold in Australia.

The stunning fall from…

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